
For years, the de minimis rule allowed over $188B worth of low-value goods to enter the U.S. duty-free, fueling fast, affordable cross-border e-commerce.That era is coming to an end.In this episode, we break down:What the de minimis rule enabled, and why it’s being rolled backHow new customs enforcement is reshaping global shipping and fulfillmentThe impact on carriers, platforms, and DTC brandsActionable strategies for shippers to adapt to rising compliance and cost pressuresAs the rules shift, businesses must rethink how they move goods across borders. Here's what the end of de minimis means, and how to plan for what’s next.
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