From 17 Years in IT to Finding Purpose

After 17 years in IT, Zenji Tancinco has the money, the house, the car, and every box the traditional recipe for success says to check. Yet something is still missing. In this episode of Living Your Legacy, he explores the rock-bottom turning point that forces him to reconsider what success actually means and build a life centered on purpose, service, and human connection. He reveals how Energy AO grows through word-of-mouth referrals without advertising, why he lets coaching clients decide what his work is worth, and how that unconventional pricing model challenges traditional entrepreneurship. His journey explores personal transformation, life coaching, finding purpose, and the courage to build a business around what genuinely gives you energy.Key Takeaways• Traditional markers of success such as money, a house, and a successful career do not automatically create happiness or fulfillment.• Hitting a personal low point can become an inflection point for questioning what truly matters and making meaningful changes.• Zenji builds Energy AO around service, creating a coaching model where clients decide what the work was worth after completing a project.• Trying unconventional ideas without fearing failure allows entrepreneurs to learn, adapt, and discover models that work for them.• Word-of-mouth referrals can become a powerful growth engine when clients genuinely value the transformation they experience.Notable Quotes• “I had followed the recipe for success.”• “Those things themselves, at least for me, don’t fundamentally or inherently provide happiness.”• “You shouldn’t be afraid to try something new.”• “I’m a big believer in no regrets and everything always happens the way it’s supposed to.”• “Expectations in life are one of those things that, to a large degree, can only lead to disappointment.”