JFDI with The Two Lauras - For Freelance Social Media Managers

204: How to generate content ideas for any business in any niche

September 8, 2026·22 min
Episode Description from the Publisher

You don't need new content ideas. You need to know where to look for content ideas that speak to your client's audience and move them closer to becoming a customer.This episode walks through the exact spots inside your client's world where dozens of ready-made ideas are hiding in places most social media managers don't even consider looking!Listen to learn→ Conversations happening in your client's business that can write your content for you→ How to pull ideas out of clients without asking the one question that shuts them down (or has them questioning why they're hiring you)→ Why sharing reviews as they are isn't the only thing you should do when someone says nice things about your clients.Join the membershipThe membership is where freelance social media managers learn to build flexible, profitable offers and expert systems. You get monthly expert training, coaching from us, a community of hundreds of SMMs, and full access to our Hubsy software to manage your invoicing, social media and email marketing, create websites, sales pages and more, all in one place.Less than £3 a day for annual members. Check out all the details to join here.Connect with usIf this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

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