Gibrán Huerta, otherwise known as ‘G’, is the owner of Long Play, a cafe and record bar located in San Diego. We spoke with him about his unique approach to hospitality: He doesn’t serve espresso and there’s no wifi. Just vibes, music, and slow-paced service. G is a pioneer of this new style, encouraging customers to disconnect from the outside world and be present in their cafe experience. We weigh up Long Play against the fast-paced cafes of today, diving into the opportunities and challenges that arise when you decide to go against the grain and do things differently. 00:00 Post-World Coffee Recap 01:00 Japan, Mexico & Hospitality Roots 05:05 Inside Long Play (Cafe + Record Bar) 09:32 Space, Design & No-Signage Philosophy 12:28 Coffee, Tea & “Weird” Menu Choices 16:47 Pricing, Time & The Experience Economy 18:05 The Challenge: Getting People to Slow Down 20:27 Making the Business Sustainable 23:27 Creating Value in Specialty Coffee 29:17 How to Build a Slow Bar 33:56 Hot Take: You Don’t Need Espresso 37:06 Where to Find Long Play Thanks so much to G for joining the show and sharing your incredible insights! Long Play: https://www.instagram.com/longplay.hifi/ Gibrán Huerta: https://www.instagram.com/narbig/ If you're new here (welcome), our show dives into some of the best coffee conversations on the internet, but we will always remind ourselves at the end of the day - It's Just Coffee! Want more coffee content? IT'S JUST COFFEE: https://linktr.ee/itsjustcoffeepod?utm_source=linktree_profile_share<sid=4e8cead0-6644-4c4a-b419-28c825b1b236 Want to get in touch? Hit us up at hello@itsjustcoffeepod.com for any questions or comments. Proudly sponsored by: Marco Beverage Systems: https://www.instagram.com/marcobeveragesystems/ Apax Lab: https://apaxlab.com/ Condesa Co.Lab: https://condesacolab.com.au/ Riverina Fresh: https://www.riverinafresh.com.au/ Thanks for listening! Learn more about your ad choices. Visit megaphone.fm/adchoices
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