War on Woke: Not Just About The Ice Cream

According to Antonio McBroom, a day without dessert is a disaster. So it makes sense that he’s now an ice cream entrepreneur, slinging scoops of Ben & Jerry’s up and down the Florida coast.  At the core of Antonio’s business model is leadership training and mentorship for all of his scoop shop managers. So when Florida Governor Ron DeSantis introduced the Stop WOKE act in 2021, he had two options: immediately halt training on diversity, equity and bias, or face potential legal action from the state.  In the final mini-series of this season, we’re heading to Florida to learn how the Stop WOKE act has censored businesses, chilled critical conversations about equity, and spurred business owners like Antonio to fight back.