Boardgasm Founder Maura Hoban: Building a Luxury Charcuterie Business, Viral Food Branding & High‑End Catering

From a simple hobby to a thriving luxury catering brand, Maura Hoban, founder of Boardgasm Charcuterie, joins Hidden Florida & Beyond to share how she turned her love of food into a fast‑growing business serving South Florida’s high‑end events, yachts, and private parties. Maura walks through how it all started with her being “the cheese board person” among friends, before a single Instagram post unexpectedly brought in a wave of orders—forcing her to quickly shift from hobbyist to business owner. What followed was a crash course in entrepreneurship, from pricing her product to figuring out logistics, scaling operations, and building a recognizable brand. The conversation explores what it really takes to grow a business, including the challenges of letting go of control and learning how to delegate, as well as the importance of standing out in a crowded market. Maura explains how bold branding played a role in her success, why convenience and a seamless customer experience matter more than ever, and how she continues to evolve her offerings to stay ahead. As the business expanded, so did the vision. What began as charcuterie boards has grown into full‑scale catering, featuring elaborate grazing tables, yacht provisioning, and a unique new concept called SEA Deduction—a roaming caviar and oyster experience designed to bring a high‑end, interactive element to events. Along the way, Maura shares practical tips on building the perfect charcuterie board, choosing quality ingredients, and creating a visually appealing spread, while also offering behind‑the‑scenes insight into working with luxury clients and high‑profile events. The conversation highlights not just the food itself, but the importance of creating an experience that people remember. Hidden Florida & Beyond… where the real stories live beneath the surface.See omnystudio.com/listener for privacy information.