We Only Went Out For Shoes

This week's episode wasn't the one I planned to record.A trip to a shoe shop with my daughter somehow turned into helping an elderly gentleman, his dog and a trolley full of Aldi shopping get home safely.What followed got me thinking about trust, kindness, perspective and why making people feel safe might be one of the most important things we do - not just in business, but in life.In this episode I share:An unexpectedly eventful afternoon in an Aldi car parkWhy trust is built long before someone buys from youThe connection between being a decent human and being a decent business ownerI'd love to know what you think of this one!Need help becoming easier to find online?I have a handful of spaces available before I finish for the summer holidays.Whether you need help with your website, Google Business Profile, local SEO, newsletters or simply figuring out how to get your business in front of more of the right people, I'd love to help.Book a free 30 min call here This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit herhandmadehustle.substack.com