Raffia, Color, And The New Bag Rules with: Ilia-Sybil Sdralli | Emily Blumenthal & Ilia-Sybil Sdralli

What happens when fashion stops following one trend cycle and splinters into thousands of micro-movements? We sit down with fashion editor Ilia Sib Zvalli to unpack why the old model of seasonal “must-haves” is breaking down—and what that means for designers, shoppers, and brands trying to stay relevant. Ilia explains how social media fractured trend forecasting, why niche aesthetics now shape consumer behavior faster than traditional fashion calendars, and how today’s smartest brands win by ...