Joseph Whitson: The colonial marketing of outdoor recreation

How does the outdoor industry profit off of “the wilderness” as an extractive, consumable experience? How have outdoor apparel companies benefited from sanitizing the history of national parks and public lands? And what does it mean to recognize the colonial mentality behind certain forms of exploration — bagging peaks, checking off trails, and securing photographs of scenic spots without going any deeper?In this episode, Green Dreamer’s Kaméa Chayne speaks with Joseph Whitson, a political ecologist and the author of Marketing the Wilderness.Join us as we peel back the layers of the recreation-industrial complex — politicizing the idea of “protecting the wilderness” often portrayed as a bipartisan interest — and sit with what it means to travel, hike, and recreate in the “great outdoors” while confronting questions of complicity.Episode musical feature: “Eden” by Ryne Meadow