Good Content with Shannon McKinstrie

Have More Conversations and Let Your Audience Shape Your Content

July 28, 2026·16 min
Episode Description from the Publisher

If you’re the person who is stuck right now and you don’t know what to post, I need you to get out and start having more conversations. Once you start having these conversations, notice what sparks interest. My audience shapes everything I do, from offers to website content to taglines, and noticing the smallest details can start meaningful conversations that help grow your brand. I’ll share how conversations have impacted my content and helped me get brand deals. We’ll also look at real cont...

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