Get More Clients

What Roaches Can Teach on How to Stand Out and Spark Connection

March 10, 2025·10 min
Episode Description from the Publisher

What do roaches have to do with outreach and sparking connection? It’s a lesson learned from the San Antonio Zoo’s wildly popular Valentine’s Day promotion to “Name a Roach After Your Ex.” This annual event is a huge draw for people with bad exes, and it helps the zoo raise a ton of money that goes towards keeping the animals fed and cared for. But how does this translate to sales? In this episode of Get More Clients, Superstar Sales Consultant Lynn Whitbeck tells you all about genuine connec...

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