Get Booked: A Photography Marketing Podcast

107: IG B-Roll for Photographers

August 25, 2026·27 min
Episode Description from the Publisher

Confession: our reel game has been feast or famine all summer. So we brought in a marketing pro to show us how to build a B-roll bank so full, you'll never scramble for content again. Kate is a marketing specialist at Task Lemonade, supporting photographers with everything from Instagram to lead magnets. She loves helping photographers build out the marketing ecosystem that works for them, so everything works together (without more work for them). On this episode: Building a B-roll bank that keeps your content consistent, even in your busiest season The B-roll ideas most photographers skip that Instagram actually rewards Simple tools and systems for filming (and finding) your footage later Alison's favorite (and surprisingly affordable) gimbal hack for hands-free BTS footage at sessions Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and Mentoring when it returns in the fall.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: <a href= "https://tasklemonade.myflodesk.com/broll" data-prosemirror-content

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