As a leader, facing distractions is part of the job.Ben Webb, CMO of International Justice Mission (IJM), is committed to finding what he calls “sandcastles” in leadership—the areas we put our energy that just wash away without moving us closer to the ultimate outcome. Through his approach to marketing, he’s helping build an entire culture at IJM of stronger cross-department collaboration, communication, and innovation.If you’re not familiar, IJM works globally to build a future where children and families are safe from violence and slavery, including human trafficking.In this episode, Ben shares why compassion (not just for others, but also for yourself!) makes all the difference as a people leader, how inheriting a computer business started his unlikely journey towards nonprofit work, and how organizations let their focus drift from the ultimate mission as they grow.Ben is a mission-minded leader with a ton of heart, and I can’t wait to hear what you take away from his story.Find links to resources mentioned and key takeaways in the show notes for this episode: https://www.futurenonprofit.com/ben-webb-part-1/
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