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Fullerton Unfiltered: Daily Summaries Delivered
by Brian Fullerton
A podcast show dedicated to those who are determined to take their business and their life to the next level!
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- 2 days ago39 min
1037. We Just Made Our BIGGEST Investment EVER… No Turning Back!
In today's episode, we're breaking down why we made this investment, how this machine will transform our snow operations, and what it means for the future of our company. From increasing production and efficiency to taking on larger commercial properties, we're making some serious moves as we continue scaling toward our next million-dollar milestone. DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2027 (Oct 19-22 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates. Subscri
- 4 days ago36 min
1036. Building a Million-Dollar Lawn Care Business: Trucks, Loaders & Shop Investments (Part 1!)
Growing a million-dollar lawn care business takes more than just adding customers. It takes smart investments in the right equipment, infrastructure, and systems. In this 3-part series, we're breaking down the big investments we're making at Brian's Lawn Maintenance, including our new 2025 Ford Maverick, compact loaders, and shop upgrades. We're talking real numbers, real decisions, and how we're positioning our business for the next level of growth. DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2027 (Oct 19-22 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter
- 1 weeks ago38 min
1035. The Fall Squeeze: The Busiest Transition in Lawn Care
That's a wrap on the 2026 mowing season! As we transition into fall cleanups and prepare for winter, a lot is happening behind the scenes. From crew training and equipment changeovers to cash flow, major snow equipment investments, winter pay, bonuses, and storm logistics, we're breaking down what it takes to make a successful seasonal transition. Let's talk about finishing the year strong and setting ourselves up for a record-breaking winter! DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2027 (Oct 19-22 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up
- 1 weeks ago16 min
1034. What's New From John Deere in 2026? | LIVE From Equip Expo!
We're LIVE from Equip Expo 2026, checking out everything new from John Deere! From the latest commercial mowing equipment to exciting new innovations in construction and compact equipment, we're breaking down what's new, what's improved, and what contractors can look forward to in 2027! #sponsored and #johndeerepartner DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2027 (Oct 19-22 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates. <p data-start="1062" data-
- 1 weeks ago23 min
1033. Equip Expo 2026 Is Over… Now What? Turning Inspiration Into Action!
Equip Expo 2026 is officially in the books! Thousands of contractors, incredible equipment, new technology, and endless opportunities. But now what? Today we're talking about turning inspiration into action, taking what we learned back to our businesses, and making 2027 our best year yet. Plus, why Lawntrepreneur Academy Live on November 7 is the perfect next step to keep the momentum going! DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2027 (Oct 19-22 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates. <p
- 2 weeks ago38 min
1032. What's Next for Kress? Battery Power, Autonomous Mowing & a Preview of Equip Expo 2026
We're catching up with Todd from Kress ahead of Equip Expo 2026 to talk about the future of commercial battery-powered equipment, autonomous mowing, and what's on the horizon for the brand. From exciting innovations to a sneak peek at what's coming at Equip, we're diving into how Kress continues to push the industry forward! DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates. <p data-start
- 2 weeks ago41 min
1031. What's NEW From Exmark Mowers at Equip Expo 2026?! With Lenny Mangnall!
We're back at Equip Expo 2026 with Lenny Mangnall from Exmark Mowers, checking out the latest and greatest equipment, innovations, and exciting updates! From new mower technology to what's coming in 2027, we're getting an inside look at what Exmark has in store for lawn care professionals. Let's check it out! DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips an
- 3 weeks ago32 min
1030. The 4 Horsemen of Profitability: 4 Numbers Every Contractor Must Know Part 2
In Part 2 of our deep dive into the four foundational financial metrics, we break down the final two numbers every contractor needs to master: revenue per man-hour and tracking estimated versus actual labor hours. If you missed our breakdown of gross profit and labor efficiency, be sure to catch Part 1 in Episode #1029 first! In this episode, Brian shares why dialing in production rates and job costing stops margin bleed, how to review and dial in your estimates so every job hits your target margin, and why focusing on profit over top-line revenue is the real key to scaling past the million-dollar mark. DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2026 (Oct 20-23 Louisvi
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