Stop Flying Blind: Turning Freight Market Context into Confident Decisions

Are you navigating your supply chain without a compass? In this episode, Julie Van De Kamp (Chief Marketing and Operations Officer at SONAR) sits down with Stephen Husk (Director of Data Services at e2open) to discuss how their powerful partnership is changing the game for logistics professionals. Freight market volatility can make it incredibly difficult to know if your transportation strategies are actually working. Stephen walks us through how e2open integrates SONAR’s real-time market intelligence directly into its platform, giving shippers the exact context they need to evaluate their performance, manage carrier relationships, and secure the best rates. In this episode, we cover: The Power of Benchmarking: How to seamlessly compare your contracted rates against real-time spot market indices without leaving your TMS. Cost Avoidance vs. Cost Savings: Why paying a higher rate doesn't always mean you're losing—and how to prove your strategy is working, even in a tight capacity market. Carrier Compliance & Performance: How to identify underperforming carriers, hold them accountable for rejected tenders, and balance on-time delivery metrics against cost. Real-Time Data Integration: Why looking at post-mortem reporting isn't enough, and how up-to-the-minute market insights can save you from costly routing guide failures. Whether you're a logistics analyst, a supply chain leader, or just looking to stop relying on guesswork, this episode is packed with actionable insights to help you leverage your data and take control of your freight spend. Learn more about your ad choices. Visit megaphone.fm/adchoices