Freelance to Founder

The $191K Substack That Changed Everything

July 29, 2026·19 min
Episode Description from the Publisher

After years of freelance writing for other people's businesses, David is torn: keep serving clients, or finally build something of his own? Preston sits down with Amy Suto, whose Substack newsletter now pulls in over $191,000 a year, to unpack how freelancers can turn their writing into equity instead of just income. They dig into paid newsletters, self-publishing, and the exact roadmap for building a writing career that doesn't depend on anyone else's business. Support our show sponsors -> ⁠https://freelancetofounder.com/sponsors⁠ Submit your own question -> ⁠https://freelancetofounder.com/ask⁠ Buy Amy's new book -> ⁠https://amysuto.com/power⁠ Join Amy's substack -> ⁠https://www.makewritingyourjob.com/⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

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