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by Invisible Bead Extensions
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In this episode of Flipping the Industry, McKenzie and Jasmine sit down with Tionni — a Haus of IBE® master technician who walked out of beauty school in 2023 and straight into a career most stylists spend a decade trying to build.McKenzie also reflects on building the Haus of IBE® as the flagship salon — a space designed to match the caliber of the method itself — and why watching stylists like Tionni soar inside it has been one of the most fulfilling parts of the journey.In this episode:Why Tionni chose IBE® over another salon offer right out of schoolHow assisting and fast-tracking certification in four weeks accelerated her careerThe Master Technique shift that cut her row time from 70 minutes to 45Flying to New York every eight weeks and hosting clients who travel from Canada to see herBuilding a 90% extensions book by age 22 without a massive followingWhy energy attracts the right clients more than follower count ever willHer advice to stylists still in beauty school looking for their roadmapFollow Tionni on Instagram @hairby.tionni to see her work, her travel, and what a real IBE® master technician's life looks like.Ready to build a career like Tionni's? Start your IBE® journey at invisiblebeadextensions.com.
What do we actually think about tape-ins, tape-in rows, K-tips, hand-tied methods, and every other extension trend taking over social media right now? In this episode of Flipping the Industry, McKenzie Turley and Jasmine Hadjis say the quiet part out loud — breaking down where other hair extension methods fall short, why natural fall position is non-negotiable for scalp health, and the physics behind why IBE® still outperforms every method that's tried to copy it.This is the unfiltered conversation stylists have been waiting for. No method-shaming, no drama — just honest opinions on the trade-offs of every extension technique and what it actually takes to deliver a healthy grow-out your clients can feel from day one.You'll hear:Why natural fall position is the #1 red flag McKenzie watches for in any extension methodThe truth about tape-in rows, K-tips, keratin bonds, and beaded row methodsWhy adhesives, acetone removers, and maxed-out attachment points are a scalp health concernThe "sew-through-the-hair" myth debunked — and why it doesn't apply to IBE®How IBE® blends speed, durability, and comfort without the trade-offs of other methodsWhy conviction in your method matters more than comparisonWhether you're certified in IBE®, considering another extension method, or a client trying to understand what's actually behind your install, this episode gives you the real answers. It's time to flip the industry.Learn IBE®: https://invisiblebeadextensions.com/pages/learnWear IBE®: https://invisiblebeadextensions.com/pages/stylist-locatorShop IBE®: https://invisiblebeadextensions.com/pages/shop
In this episode of Flipping the Industry, McKenzie and Jasmine take you behind the scenes of IBE®'s education center in Saint George, Utah. McKenzie shares how she flipped the traditional education model — starting stylists with virtual training before bringing them in person — and the wild story of how the 10,000 sq ft education center came to be (a rainstorm, a caved-in roof, and a building owner who almost said no). They break down what makes the in-person experience unlike anything else in the industry: stadium seating, live technique cameras, fully equipped hands-on training rooms, and a stress-free environment built for every personality type. Plus, why stylists are turning their training into a full destination moment — with national parks, hot springs, and a city that keeps bringing people back.In-person education is included in your first year of certification at no additional cost. To become a certified stylist, apply now at www.invisiblebeadextensions.com
What actually happens after a stylist hits "Apply" and why IBE® has said no even when someone is ready to pay? In this episode of Flipping the Industry, McKenzie and Jasmine are back with Brent and Susan from the IBE® admissions team for a raw, unfiltered look at the real conversations happening on those calls. They get into the top misconceptions stylists bring to the table, why the money objection almost never means what it sounds like, and the ROI math that changes how stylists see the investment entirely. IBE® isn't just looking for stylists who are ready to spend, they're looking for the ones who are ready to grow. Apply to become an IBE® stylist at www.invisiblebeadextensions.com.
What separates the stylists who plateau from the ones who completely change their careers?In this episode of Flipping the Industry, McKenzie Turley and Jasmine Hadjis unpack the real traits behind stylist success. Not just talent, not just hustle—but confidence earned through competence, open-mindedness, consistency, and a willingness to grow.From stylists building multi-chair salons to those designing a schedule that gives them their life back, this conversation explores what actually creates momentum behind the chair.The truth? Success in this industry isn’t reserved for a certain type of stylist. It’s available to anyone willing to learn, grow, and execute.If you're ready to build confidence through real technique and mentorship, it may be time to experience IBE®.Apply to become an IBE® stylist at www.invisiblebeadextensions.com.
What do stylists actually want to know before they invest in IBE® Certification?In this episode of Flipping the Industry, McKenzie and Jasmine sits down with Brent and Susan from the IBE® admissions team to unpack the real conversations happening every day with stylists who are curious, cautious, excited, and sometimes skeptical. They break down the top questions stylists ask before enrolling, why so many applicants are coming from other methods, and what they’re still missing when a weekend training leaves them with more confusion than confidence.You’ll hear the honest answers behind pricing conversations, why IBE® protects the method, and what truly separates IBE® from everything else: scalp health first, technique-driven education, mentorship that teaches cause and effect, business training that actually supports ROI, and a Stylist Locator that connects clients to certified stylists in a way most brands never invest in.This episode is the full picture of what stylists are really buying into when they choose IBE®: not just a method, but a long-term career framework built for confidence, demand, and longevity.Wear IBE®: https://invisiblebeadextensions.com/pages/stylist-locatorLearn IBE®: https://invisiblebeadextensions.com/pages/learnshopIBE®: https://invisiblebeadextensions.com/pages/shop
In this episode of Flipping the Industry, we’re introducing Shop Perks and breaking down why it’s more than just a loyalty program. This wasn’t built because rewards are trendy. It was built because we’ve been watching how stylists actually purchase over the last few years and knew the experience needed to evolve.We talk about the shift from bulk buying to consult-first ordering, why tech friction forced us to completely rebuild the backend, and what it means to finally have education and product living inside one ecosystem. For the first time, stylists earn points on everything, including education, and Elevate members receive free shipping because we understand how frequently you’re ordering behind the chair.We also revisit why we are pro-only and why protecting the stylist will always come first. Whether you’re certified, in Elevate, or simply shopping our hair as a licensed professional, this conversation explains how Shop Perks supports every level of integration inside IBE®.If you want to understand the strategy behind the decisions, and what this means for you going forward, this episode will connect the dots! Click here to learn more: https://invisiblebeadextensions.com/pages/invisible-bead-extensions-shopperks
In this episode of Flipping the Industry, McKenzie Turley and Jasmine Hadjis pull back the curtain on the next evolution of Invisible Bead Extensions.What started in 2019 as McKenzie's solution behind the chair has grown into a global ecosystem serving both professionals and clients. Now, IBE® is simplifying its entire world into three powerful pillars: Learn. Shop. Wear.You’ll hear:• The origin story of IBE® and why it was never meant to become a method taught worldwide• How consumer demand shaped the brand from day one• Why the Stylist Locator became the bridge between stylists and clients• The business inspiration behind restructuring the website (yes, even a little Disney strategy)• And why conviction in your method matters more than comparisonThis conversation is about more than a website update. It’s about clarity, confidence, and building a brand that serves stylists and women at every level.If you’ve ever wondered where IBE® is headed in 2026 and beyond, this is the roadmap.It’s time to flip the industry.
Welcome to the official podcast of Invisible Bead Extensions®. McKenzie Turley, the founder of IBE®, was the first one to introduce a beadless extension flip up to the industry. McKenzie is flipping this industry upside down with co-host Jasmine Hadjis, CEO of Invisible Bead Extensions® | Flipping The Industry podcast is a collection of conversation with the industry's most outstanding extension stylists, discussions of the best kept business strategy secrets, authentic hairstylist truths and motivational chats to help you redefine success behind the chair.
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