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Fitness Business Podcast: Leadership, Innovation, and Profit: Daily Summaries Delivered
by Justin Tamsett | Fitness Business Leader
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- 1 weeks ago37 min
How HYROX Is Helping Gyms Grow Revenue, Retention & Memberships with Andrew Sugerman (S6 E1)
HYROX is no longer just an event. It's becoming a global sport, and gyms are in a prime position to benefit. In this Season 6 opener, JT speaks with Andrew Sugerman, CEO of Center, about why HYROX participation is surging and what it means for fitness business owners. You'll learn: - Why gyms are becoming training hubs - How HYROX may improve retention and acquisition - New revenue opportunities for operators - How much space is needed for a HYROX zone - Whether boutique studios and independents should get involved If you've been hearing about HYROX and wondering if it matters for your business, this episode gives you the commercial lens. Timestamps HYROX growth stats and why demand is exploding Welcome to Season 6 and what's ahead this season Why HYROX is now considered a sport, not just a race How gyms become the practice field for fitness racing Why members stay longer when training for events Commercial opportunities for clubs in the US market How much space you need for a HYROX training area New revenue streams beyond memberships How quickly a club can become a HYROX center Why operators should attend or compete in a HYROX event Take the Next Step: Become an FBP Insider (7 days free) https://fbpinsiders.fitnessbusinesspodcast.com/ Free live online events for fitness leaders https://fitnessbusinesspodcast.com/onlineevents - Have a say in Season 7! https://fitnessbusinesspodcast.com/season-7/ Our Guest: Andrew Sugerman: - Website: https://centr.com/ - LinkedIn: https://www.linkedin.com/in/andrew-sugerman/ - Instagram: https://www.instagram.com/centrfit/?hl=en REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com Merch Sponsor Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ This Episode's Supplier Dan Duran, VP of Lionel University Lionel University: https://www.lionel.edu/ Dan's LinkedIn: https://www.linkedin.com/in/dan-duran-03473535/ Lionel University's LinkedIn: https://www.linkedin.com/school/lioneluniversity Facebook: https://www.facebook.com/LionelUniversity Instagram: https://www.instagram.com/lioneluniversity/ Thank you to the partners who support The Fitness Business Podcast: - World Insurance Associates: Provides insurance, risk management, benefits, and wealth management services. https://www.worldinsurance.com/ - MXM: Provides software for fitness clubs to manage member experience. https://www.mxmetrics.com - Matrix Fitness: Manufactures and sells commercial and home gym fitness equipment. https://matrixhomefitness.com/ - Yanga Sports Water: Provides subscription-based, flavored, vitamin-enriched, and calorie-free water for gyms. https://yangasportswater.com/ - Centr: Fitness and wellness app offering workouts, nutrition, and meditation. https://centr.com/ About Our Guest: Andrew Sugerman is an accomplished executive and strategic leader with a proven record of driving transformational growth across global consumer, commercial, media, and digital businesses. A former senior executive at
- Mar 19, 202641 min
The Untold Story Behind the Fitness Business Podcast | JT on Imposter Syndrome, Leadership & Purpose | Episode 557
Stories do what facts alone cannot. They make people feel, remember, trust, and act. In this special season finale takeover, master storyteller Danielle Krischik (podcast host and author of The Story Effect) flips the mic and interviews JT so you can hear the real reason behind the Fitness Business Podcast, REX Roundtables, and JT's mission to get more people moving in quality facilities with qualified professionals. Key highlights from the episode: Why storytelling shifts your brand from what you sell to why you exist How JT's early life, sport, and career pivot shaped his leadership style The role fitness facilities play in changing (and sometimes saving) lives Host takeover! Curious about the guest host of Fitness Business Podcast? That's Zoe, the host JT's daughter. Giveaway! Win a Copy of The Story Effect: Zoe (Guest Host!) is giving away two copies of The Story Effect. To enter: Go to fitnessbusinesspodcast.com/leaveusavoicemail Click Start Recording Leave a short voice testimonial (under 60 seconds) Include your name and email Your voice may also be featured on a future episode! Take the Next Step: - Become an FBP Insider (7 days FREE): https://patreon.com/FitnessBusinessPodcast - Join our FREE live online events for fitness leaders: https://fitnessbusinesspodcast.com/onlineevents - Leave us a voicemail: fitnessbusinesspodcast.com/leaveusavoicemail - Join our LinkedIn Community: https://www.linkedin.com/groups/9878228/ - Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Quotes: "I have suffered and still do suffer imposter syndrome. I can be filled with self-doubt that I can actually help people or that I give value to people…" - JT "I really think the perception of our industry is what we get wrong… we're the most natural, healthy way to reduce the healthcare costs in every country, and yet governments still don't want to talk to us." - JT "If I can help save someone's life, if I can help save a marriage, if I can help someone get off medication because they're feeling better and more confident about themself through movement, then I'm happy." - JT Key Topics & Timestamps Why stories beat data for trust and action Join the FBP Insider on Patreon and the Story Effect giveaway Danielle takes over the mic and explains why JT's story matters JT's "shockers": imposter syndrome, saying yes too often, and staying in fitness JT's childhood in Sydney and how sport shaped his resilience The choice: friends, sport, or being smart (and what JT picked) Teaching in tough schools, the chair incident, and choosing fitness instead Fiona's story and the moment JT understood fitness changes lives What the fitness industry gets wrong: perception and participation JT's hardest season: ulcerative colitis, optimism, and the "whole movie" takeaway Our Guest Interviewer: Danielle Krischik, Partner, Chief Strategy Officer of The Knight Agency, and Author & Podcast Host of The Story Effect - Podcast and Book: https://thestoryeffect.com - LinkedIn: https://www.linkedin.com/in/daniellekrischik/ - Instagram: https://www.instagram.com/storyeffectpodcast - Knight Agency - https://knightagency.com/ Merch Sponsor: Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com <
- Mar 5, 202629 min
Burnout in the Fitness Industry: How to Protect Your Health, Team, and Career Longevity with Emahlea Wilcher | Episode 556
Burnout is not a badge of honor. For years, working 22-hour days and never taking holidays was worn as proof of resilience. But the reality is different. A 2025 study published in the American Journal of Preventative Medicine estimates burnout costs employers between $4,000 and $21,000 per employee per year in lost productivity, disengagement, and turnover. In this Wise Words episode, Justin Tamsett sits down with clinician, scientist, and founder of New Approach Health, Emahlea Wilcher, to unpack what burnout really is, how it impacts your body and brain, and what you can do right now to protect yourself and your team. If you are a coach, club owner, fitness entrepreneur, or leader who feels constantly tired, irritable, foggy, or disconnected, this conversation is essential listening. Key highlights from the episode: What burnout actually is and how to recognize the early warning signs before you crash How burnout impacts your body, brain, relationships, and income Practical strategies to prevent burnout for yourself and your team Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Take the Next Step: ✔ Become an FBP Insider (7 days FREE): https://patreon.com/FitnessBusinessPodcast ✔ Join our FREE live online events for fitness leaders: https://fitnessbusinesspodcast.com/onlineevents ✔ Leave us a voicemail: fitnessbusinesspodcast.com/leaveusavoicemail ✔ Join our LinkedIn Community: https://www.linkedin.com/groups/9878228/ ✔ Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Quotes: "I think of burnout as the point where your brain and your body hit the emergency brake after too much stress for too long." "You have to lower the floor instead of trying to raise the ceiling." "Burnout doesn't turn around because of a big dramatic change. It's the little shifts that make the difference." Key Topics & Timestamps Why Burnout Is Not a Badge of Honor The WHO Definition and Signs of Burnout Physical and Mental Effects of Chronic Stress Why Hustle Culture Keeps Leaders in Denial The Minimum Viable Week Framework Nervous System Resets and Daily Recovery Preventing Burnout Across Your Team Scrolling, Stress, and Habit Formation One Boundary + One Nourishing Habit Challenge Our Guest: Emahlea Wilcher, Founder and Chief Executive Officer of New Approach Health ✔ Website: https://www.newapproach.health ✔ LinkedIn: https://www.linkedin.com/in/emahlea/ ✔ Instagram: instagram.com/newapproach.health ✔ Costa Rica Burnout Recovery Retreat August 2026: https://www.newapproach.health/retreat Merch Sponsor: Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com A heartfelt thank you to the partners who support The Fitness Business Podcast: ABC Fitness Solutions: Simplifies operations, amplifies marketing and sales efforts, and enables a dynamic member experience. https://abcfitness.com/ Lionel University: Provides online degree and certificate programs in Exercise Science and fitness education. https://www.lionel.edu/ Atlantis Strength: Designs and manufac
- Feb 19, 202632 min
How to Motivate Your Fitness Staff with Gamification and Recognition with Alex Grande | Episode 555
Staff turnover remains one of the biggest challenges in the fitness industry, especially with part time and casual teams. In this episode, Justin Tamsett is joined by Alex Grande, psychologist and workplace recognition expert, to unpack how gamification, rewards, and genuine recognition can dramatically improve engagement, performance, and retention in fitness businesses. Alex explains the science behind motivation, the difference between intrinsic and extrinsic drivers, and why simple, low cost recognition programs often outperform expensive incentive schemes. Together, they explore practical examples fitness business owners can implement immediately, from peer to peer shoutouts and leaderboards to automation using everyday tools like Microsoft Teams and Excel. If you want a more motivated team without burning yourself out as a leader, this episode is a must listen. Key highlights from the episode: Why recognition from managers is often more powerful than praise from executives How gamification increases engagement without relying only on cash rewards The SAPs framework and how to use status, access, power, and rewards with staff How peer to peer recognition strengthens culture and retention Practical, low cost gamification ideas for fitness businesses How automation tools can make recognition consistent and easy Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Got value from today's episode? ✔ Leave us a review on your favorite podcast app ✔ Send us a voicemail at fitnessbusinesspodcast.com/leaveusavoicemail ✔ Share this episode with a colleague who wants to build a stronger team Ready for more: ✔ Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast ✔ Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents ✔ Call in and let JT know if you think this has been the best season: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ ✔ Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Quotes: "We underestimate how meaningful it is to stop and say thanks, and the impact it can create." - Alex Grande "Recognition from a manager is more meaningful than from an executive, oftentimes because the manager knows more about that person." - Alex Grande "People want to be appreciated and people want to be heard." - Alex Grande Jump Ahead: What Reward and Recognition Really Mean in Fitness Businesses Intrinsic vs Extrinsic Motivation and the SAPs Framework The Psychology of Recognition and Why It Works Why Manager Feedback Matters More Than Executive Praise What Gamification Looks Like in a Real World Workplace Using Status, Access, Power, and Rewards to Motivate Staff Peer to Peer Recognition and Building Stronger Team Culture Automating Recognition with Microsoft Teams and Power Automate Engaging Part Time and Casual Staff Through Recognition How to Start a Recognition Program Without Overthinking It Resources: ✔ Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast ✔ Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ ✔ Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Recommended Books: ✔
- Feb 5, 202637 min
Fueling Leadership: Self-Leadership, Values, and Alignment with Heather Wiser Soubra | Episode 554
If your body and mind are the engine of your leadership, what fuel are you putting into it? In this episode of The Fitness Business Podcast, Justin Tamsett sits down with Heather Wise Soubra, founder and CEO of Wiser Way Coaching and Director of the George Washington Leadership Institute at Mount Vernon. Heather shares powerful, practical insights on self-leadership—exploring how clarity, presence, values, habits, and alignment shape not just how we lead others, but how we lead ourselves first. This conversation is especially relevant for fitness business owners and leaders navigating pressure, chaos, and constant decision-making. Heather offers grounded strategies for responding instead of reacting, setting boundaries with integrity, and building daily practices that support sustainable leadership performance. Key highlights from the episode: ✔ Why self-leadership is the foundation of effective leadership ✔ How to build the "well" so you're resourced before pressure hits ✔ The importance of identifying and living by your personal leadership values ✔ How morning routines shape decision-making, communication, and energy ✔ Practical tools for boundary setting without guilt or conflict ✔ Why alignment—not hustle—is the key to long-term leadership impact Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Got value from today's episode? ✔ Leave us a review on your favorite podcast app ✔ Send us a voicemail at fitnessbusinesspodcast.com/leaveusavoicemail ✔ Share this episode with a colleague who wants to build a stronger team Ready for more: ✔ Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast ✔ Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents ✔ Call in and let JT know if you think this has been the best season: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ ✔ Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Resources: ✔ Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast ✔ Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ ✔ Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Recommended Books: ✔ Walk the Talk by Carolyn Taylor ✔ The 4‑Hour Workweek by Tim Ferriss ✔ The Way of Integrity by Martha Beck ✔ PDF of Brene Brown's value exercises - https://fitnessbusinesspodcast.com/prod/wp-content/uploads/2026/01/22_0120-Values-Document-BBbrandedUU.pdf Our Guest: Heather Wiser Soubra, Founder, Wiser Way Coaching and Director, George Washington Leadership Institute, Leadership Coach and Executive Facilitator ✔ Website: https://wiserwaycoaching.com/ ✔ Instagram: https://www.instagram.com/heatherwisersoubra/ ✔ LinkedIn: https://www.linkedin.com/in/heathersoubra/ Merch Sponsor: Mystery Shopping for Fitness Businesses (Australia exclusive) Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com A heartfelt thank you to the partners who support The Fitness Business Podcast: ✔ BeBalanced Centers: Provides natural hormone balancing for weight loss and symptom relief. https://www.bebalancedcenters.com/ ✔ Instinctive Insigh
- Jan 22, 202630 min
Stop Losing Money on Bad Hires: Expert Fitness Recruiting Strategies with Christine Howe | Episode 553
Hiring the right people can make or break your fitness business. One great hire can elevate culture, performance, and profitability — while one poor hire can drain time, money, and momentum. In this episode, Justin "JT" Tamsett sits down with Christine Howe, founder of Fit Pro Finders and one of the most experienced recruiters in the global fitness industry, to unpack what it really takes to find, interview, and retain top talent today. From AI in recruitment to interviewing techniques, compensation strategy, onboarding, and resume red flags, Christine shares practical, experience-driven insights that every owner, manager, and leader can apply immediately. If recruitment feels overwhelming, inconsistent, or time-consuming, this episode will change how you approach hiring — forever. Key highlights from the episode: ✔ How to spot the right candidates faster: Christine explains the three interview questions she always asks to assess passion, preparedness, and long-term fit — and why video interviews are now non-negotiable. ✔ Why recruitment is only 50% of a successful hire: Learn how onboarding, leadership, and coaching determine whether great candidates thrive or fail after they're hired. ✔ What owners get wrong about resumes, compensation, and culture: From salary benchmarking to resume metrics and social media red flags, Christine breaks down what truly matters when choosing between top candidates. Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Got value from today's episode? ✔ Leave us a review on your favorite podcast app ✔ Send us a voicemail at fitnessbusinesspodcast.com/leaveusavoicemail ✔ Share this episode with a colleague who wants to build a stronger team Ready for more: - Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast - Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents - Call in and let JT know if you think this has been the best season: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ - Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Quotes: "Recruiting is only 50% of what makes a successful hire; the other 50% is leadership, onboarding, and training." - Christine Howe "You can't perform well at something you don't like doing. Passion and purpose always matter." - Christine Howe "One poor hiring decision can change your P&L for the entire year." - Justin 'JT' Tamsett Resources: - Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast - Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ - Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Our Guest: Christine Howe, Owner and Principle Recruiter of Fit Pro Finders Website: https://www.fitprofinders.com/ Instagram: https://www.instagram.com/fitprofinders/ LinkedIn: https://www.linkedin.com/company/fit-pro-finders/ Merch Sponsor: Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com The companies you're about to hear about are REX Roundtable Trusted Suppliers. They're also experts who help fitness businesses thrive. You
- Jan 8, 202634 min
Stop Leaving Money on the Shelf: The Retail Strategy Every Gym Needs with Meredith Rosson | Episode 552
Retail inside fitness clubs often feels like a high-effort afterthought - but according to retail strategist Meredith Rosson, it's one of the most untapped revenue streams in the industry. In this episode, Meredith breaks down how clubs can turn merchandise, apparel, accessories, and grab-and-go essentials into a meaningful secondary income source. With real numbers, practical frameworks, and a powerful client case study, she shows exactly how clubs of any size can create retail programs that elevate experience, drive fandom, and generate serious profit. If you've ever wondered what to stock, how much space you need, how to price, or whether retail is even worth it, this conversation is your new playbook. Key highlights from the episode: ✔ How to turn retail into a high-margin revenue stream: Meredith breaks down which categories actually make money, why apparel offers a 40–50% margin, and the inventory strategies that keep your shelves fresh and profitable. ✔ How to design a retail experience that members love: From visual merchandising to subtle logo placement to buying "wide and shallow," learn how to create offerings members actually want — not clearance-bin leftovers. ✔ How to align your retail strategy with your club's bigger goals: Meredith shares the homework every operator should do first, plus how retail can enhance programs, community, and overall perceived value. Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Got value from today's episode? ✔ Leave us a review on your favorite podcast app ✔ Send us a voicemail at fitnessbusinesspodcast.com/leaveusavoicemail ✔ Share this episode with a colleague who wants to create new revenue inside their club Ready for more: - Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast - Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents - Call in and let JT know if you think this has been the best season: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ - Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Quotes: "If they sweat in it, they're going to want their own — so sell it." - Meredith Rosson "You have something retailers dream of: a captured, regular audience walking past your inventory every day." - Meredith Rosson "The trend right now is subtle, modern logo placement. Members want pieces they'll actually wear outside the club." - Meredith Rosson Resources: - Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast - Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ - Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ Our Guest: Meredith Rosson, Founder of Elevated Version Enterprises (EVE) & Paper Dolls by EVE Website: https://elevatedversions.com/ Instagram: https://www.instagram.com/paperdollsbyeve/ Merch Sponsor: Be a Merch Sponsor - https://fitnessbusinesspodcast.com/merch/ REX Roundtables: Website: www.REXRoundtables.comEmail: Eddie@REXRoundtables.com Make sure to check out other REX Roundtables Trusted Suppliers: World Insurance Associates: Provides insurance, risk management, benefits, and wealth management services. https://www.worldinsurance.com/ MXM: Provides software for
- Oct 30, 202533 min
How to Persuade Anyone to Take Action (Without Being Pushy) with Michelle Bowden | Episode 551
Persuasion expert Michelle Bowden, whose episode 83 on the Fitness Business Podcast ranks in the all-time top 20, is back to break down the science of influence and how to connect with every prospect and member. If you want to boost sales, retention, and team member engagement without resorting to manipulative tactics or "buyer's remorse," this episode is a must-listen. Michelle explains the difference between influence and authentic persuasion, introduces her four persuasion types, and gives practical, 1% tips you can implement today to become a stronger communicator and get more of what you want in life. Key highlights from the episode: - Persuasion vs. Influence and the Four Types: Michelle advocates for persuasion as the assertive approach to achieve lasting change, contrasting it with coercive influence which often leads to "buyer's remorse". Her system identifies four persuasion types—Wise Owl, Commanding Eagle, Friendly Brolga, and Captivating Peacock—to help tailor communication to the specific stakeholder. - Managing Objections with P.O.O.: Use the five-step "Pacing Out Objections" (POO) technique to handle common sales resistance. A crucial step is to stop using "but" and "however," which trigger a fight/flight response, and instead use joining words like "and" or "so" to bridge your argument. - The Power of Commitment and Position: To sell professionally without being pushy, leverage the Law of Commitment and Consistency by having the customer articulate and commit to their own goals, such as by completing their own goals form. For better listening, adopt Second or Third Position (focusing on their needs or an elevated view) rather than the self-indulgent First Position. Curious about the future host of Fitness Business Podcast? That's Zoe, the host JT's daughter! Know the SECRET codeword? Submit it here for the chance to win a $100 Amazon Gift Card!* https://www.fitnessbusinesspodcast.com/codeword Ready for more: - Become an FBP Insider and get 7 days FREE to start! Learn more on Patreon: https://patreon.com/FitnessBusinessPodcast - Our FREE LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More: https://fitnessbusinesspodcast.com/onlineevents - Call in and let JT know if you think this has been the best season: https://fitnessbusinesspodcast.com/leave-us-a-voicemail/ - Leave a rating on Spotify or Apple Podcasts: https://fitnessbusinesspodcast.com/review/ Quotes: "Persuasion is actually what we're trying to do. And whilst there are five main ways to influence, there's actually four ways to persuade." - Michelle Bowden "Stop saying 'but' and 'however'. You don't even know how often you say it. It is just not functional communication to say it." - Michelle Bowden "To win in the next 90 days by persuasion, start by caring about what the other person wants and then giving it to them." - Michelle Bowden Resources: - Become an FBP Insider on Patreon: https://patreon.com/FitnessBusinessPodcast - Fitness Business Podcast's LinkedIn Community: https://www.linkedin.com/groups/9878228/ - Mystery Shopping for Fitness Businesses: https://mysteryshoppingforfitnessbusinesses.com.au/ - Episode 83 of Fitness Business Podcast: https://fitnessbusinesspodcast.com/michelle-bowden-using-presentation-and-communication-skills-to-connect-with-your-clients-members-and-teams/ - Michelle Bowden's 7 Tips for Remembering People's Names - On Patreon only - https://www.patreon.com/posts/7-tips-for-names-141609461 Our Guest: Michelle Bowden, Director LinkedIn: https://www.linkedin.com/in/michellebowdenenterprises/ Website:
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About Fitness Business Podcast: Leadership, Innovation, and Profit
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!Q: Is this podcast right for me?A: The podcast is for independent, chain and fr
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