Fire Footwear: Sneakers Talk (with Matt Frates)

Why is Nike So Disconnected?

July 1, 2026·16 min
Episode Description from the Publisher

In what feels like a thriving era for sneakers, Nike seems a bit out touch. Sure, they lead in terms of sales and money on a global level, but where are they on the streets? Where are they with the culture? Matt discusses.---Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreatesLike what you hear? Help this content grow: https://ko-fi.com/firefootwearpodNew episodes released on Tuesdays.Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattyicemedia@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy

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