The regen ag learning curve

Regenerative agriculture sounds simple until you’re the one changing practices, sharing field data, and taking the risk on yield and cost. We sit down with Paul Scheetz, Director of Regenerative Agriculture at ADM, to get specific about what they’ve learned since launching regenerative ag efforts and why the hardest part is often not the agronomy, but the trust. Farmers routinely ask, “Why do you want this data?” and we break down how that concern gets answered in real life through incentives...