Making $500,000 on Lettuce (MFB 44)

Ray Tyler rejected the race-to-the-bottom pricing that destroys most small farms. Instead, he discovered customers willing to pay $10/pound for premium lettuce—5x what big farms charge. With 75% profit margins and weekly harvests creating constant cash flow, Ray built a farm that supports his family plus 4 employees on just one acre.  Subscribe for more content on sustainable farming, market farming tips, and business insights!   Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower:  Instagram  Instagram Listen to other podcasts on the Modern Grower Podcast Network:  Carrot Cashflow  Farm Small Farm Smart  Farm Small Farm Smart Daily  The Growing Microgreens Podcast  The Urban Farmer Podcast <img src= "https://a.slack-edge.com/production-standard-emoji-assets/14.0/google-medium/1f50a.png" alt=":loud_sound:" aria-label="loud sound emoji" data-stringify-type="emoji" data-stringify-emoj