Talking WA Bears with James Sullivan

In this episode, we sit down with James Sullivan – winner of the Toyota National Volunteer of the Year – to talk all things Western Australia Bears. A passionate advocate for rugby league in WA and a familiar voice across SportFM, TABradio, and SEN WA, James shares his insights on the historic inclusion of the WA Bears into the NRL. We explore what this means for the game's future, the role of community volunteers, and why expansion west is more than just a strategic move — it’s a grassroots revolution.