Preparing for Unexpected Surges, Dips in Your Business

The real estate cycle doesn't always follow typical patterns. You may experience a surge or a dip in business at the times you least expect. It's unclear whether the upcoming spring homebuying season will be busy or a bust. Are you prepared for whatever comes? Host Marki Lemons Ryhal talks to Chicago real estate leaders Kat Barry and Lateefa Neal about managing the unpredictability of the market and sticking to your individual formula for success. Meet the Guests... Kat Barry, CIPS, is a broker and leader of the Modern Living team at Compass in Chicago. She specializes in residential and mixed-use real estate, and she has been featured on multiple HGTV shows, including "House Hunters." Barry was named one of REALTOR® Magazine's "30 Under 30" in 2009. Lateefa Neal is the founder and managing broker of NTS Realty Group in Chicago. She appeared in the fourth season of NAR's docuseries, "First-Time Buyer," which follows agents who are REALTORS® as they help consumers navigate complex transactions to purchase their first home.