
Join Alex Moss, Principal SEO at Yoast and co-founder of FireCask, as he dives into the world of AI-ready schema and structured data, sharing insights from his 20+ years of experience in technical SEO. In this episode, Alex walks us through how schema has evolved to support Google’s AI-driven answer engines, and why it’s more important than ever to ensure your site is AI-ready. Discover practical strategies for structuring data, writing AI-friendly content, and troubleshooting common markup m...
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Don’t Dump LLM Visibility on Your SEO Team

You have to be crazy to advertise on ChatGPT!

Stop Using AI for Output — Use It as Your Audience

[Debate] Budgeting for multi-engine search: Where should your next $10K go?
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