Pete Heat

A billionaire builds a Star Wars-shaped house in Portugal, hires a team to stage a “mind-reading” AI, and throws a party so convincing that guests keep asking how to buy the fake technology even after the reveal. That’s where we start with magician and consultant Pete Heat, whose career spans TV, theatre, brand campaigns, and immersive events where belief is the real special effect. We get into the unglamorous but career-changing truth behind getting booked: people need to see you working. Pe...