
In this episode, Howard Farran sits down with Dr. William Cliff, practicing endodontist and Founder and CEO of Asesso Health. With over 28 years of clinical experience, Dr. Cliff shares how repeated frustration with undiagnosed TMJ and bruxism patients led him to create a first-of-its-kind integrated solution — combining a dentist-designed grind guard, a proprietary sensor module, and a mobile app that tracks grinding intensity, sleep quality, and jaw pain over time. The conversation explores the gap between tooth pain and jaw pain, why traditional night guards fail patients, and how real-time data is changing the way dentists and patients approach treatment and accountability. Episode #1694 : Dentistry Uncensored with Howard Farran, Howard sits down with Dr. William Cliff — endodontist, founder, and CEO of Asesso Health — to talk about one of dentistry's most underserved problems: TMJ and bruxism. After 28 years of watching patients struggle with ineffective night guards and undiagnosed jaw pain, Dr. Cliff built something new — the first integrated solution that tracks real-time grinding data and measurable improvement over time. 🎧 Tune in to hear how better tools and smarter technology are finally giving patients real answers. #DentistryUncensored #TMJ #Bruxism #DentalInnovation #AsessoHealth #DentalTech
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