Konrad Feldman, co-founder and CEO of Quantcast, explains the shift from rule-based “expert systems” to goal-driven, autonomous AI, the evolution of DSPs, the hidden limits of “AI-washed” platforms, and why measurement—not targeting—is the biggest bottleneck holding marketing back. Drawing on three decades of experience in neural networks, machine learning, and programmatic advertising, he shares where he thinks digital advertising is going next. For Further Reading:Konrad Feldman on AI Trends: https://marketech-apac.com/expert-up-close-quantcast-ceo-konrad-feldman-on-ai-trends-and-how-marketers-can-leverage-them-for-success/Why the CEO of Quantcast is Betting on Personalized AI: https://bigthink.com/business/how-ai-will-impact-marketing/More about Konrad: https://www.linkedin.com/in/konrad-feldman-555132/ Listen on your favorite podcast app: https://pod.link/1715735755
Podzilla Summary coming soon
Sign up to get notified when the full AI-powered summary is ready.
Free forever for up to 3 podcasts. No credit card required.
Listen to This Episode
More from Decoding AI for Marketing
Is Share of Prompt the New Share of Voice?
AI is a Marketing Channel. Build Strategy Accordingly.
AI is Rewriting Discovery. Are You Ready?
Agentic AI Is Reinventing Marketing Personalization
Get summaries like this every morning.
Free AI-powered recaps of Decoding AI for Marketing and your other favorite podcasts, delivered to your inbox.
Free forever for up to 3 podcasts. No credit card required.