From Startup Mistakes to Selling a Magazine: Renee Dee’s Journey & Lessons in Business

In this episode of Click With Rona, Rona sits down with Renee Dee—founder of Iconic Life Magazine—to talk about entrepreneurship, resilience, and what it really takes to build (and eventually sell) a successful brand. Renee shares her journey from launching her first magazine with no experience (and learning through costly mistakes) to building a respected publication across multiple markets. She opens up about the pivotal moments that shaped her career, including a defining lesson in integrity that ultimately paid off in a big way. From navigating uncertainty during the 2020 shutdown to expanding into new markets like Orange County, Renee offers real, practical insights on business, sales, and staying true to your values. If you're an entrepreneur, creative, or business owner, this episode is packed with wisdom on growth, risk-taking, and building something that lasts. — #ClickWithRona #Entrepreneurship #WomenInBusiness #Sales #BusinessGrowth 0:00 – Introducing Renee Dee & Her Next Chapter 3:04 – “If I Knew How Hard It Was…” 6:08 – “Every Problem Has a Solution” 8:21 – The $20K Mistake That Changed Everything 13:47 – Launching a Print Magazine… in March 2020 15:36 – Creative Distribution During COVID 17:31 – Unexpected Success & Client Results 20:00 – Expanding Into Orange County From Scratch 29:43 – Why Print Still Works in a Digital World 41:24 – When It Finally “Clicked”