Can We End Factory Farming Without Giving Up Meat? (with Bruce Friedrich)

Read the full transcript here. Why is producing meat so inefficient? How does animal agriculture contribute to hunger and malnutrition? How large are the environmental costs of meat production? How does industrial animal agriculture increase the risk of antibiotic resistance and future pandemics? Would organic or free-range farming solve these problems? What are the biggest sources of suffering for animals on factory farms? Why do people who oppose animal cruelty continue to buy factory-farmed meat? Why does meat consumption keep rising around the world despite decades of advocacy encouraging people to eat less of it? What exactly are plant-based and cultivated meat, and how are they made? Could cultivated meat eventually become a one-to-one replacement for conventional meat? What scientific and engineering problems still need to be solved? Why did plant-based meat attract so much excitement before its growth began to stall? What did companies like Impossible Foods and Beyond Meat get right, and what challenges remain? Why has cultivated-meat research developed differently from plant-based-meat research? Could government funding accelerate alternative meat in the same way public investment helped technologies like renewable energy, electric vehicles, penicillin, and mRNA? And what would it take for alternative meat to finally reach price and taste parity with conventional meat? Bruce Friedrich is co-founder and president of The Good Food Institute (GFI), a Y Combinator funded non-profit that promotes plant-based and cultivated meat. He is also a co-founder of the alternative protein venture capital firm New Crop Capital. Links: Bruce's New Book: Meat The Good Food Institute Staff Spencer Greenberg — Host + Director Ryan Kessler — Producer + Technical Lead WeAmplify — Transcriptionists Igor Scaldini — Marketing Consultant Music Broke for Free Josh Woodward Lee Rosevere Quiet Music for Tiny Robots wowamusic zapsplat.com Affiliates Clearer Thinking GuidedTrack Mind Ease Positly UpLift [Read more]