
How do you design better healthcare solutions when every decision can affect a patient's experience and outcome?In this Chief in Tech Deep Dive session, Nicole de Klein (Director, Customer Experience and Workflow Strategy) explores how co-creation can help healthcare organizations navigate change while keeping patients and clinicians at the center of innovation.Drawing on her work at GE HealthCare, Nicole explains why co-creation goes far beyond workshops. It is a strategic mindset that brings patients, clinicians, designers, and other stakeholders into the process early, combining human-centered design with scalable approaches and real-world feedback.Through examples including co-creation rooms at medical conferences and interactive user meetings, she shows how listening closely to healthcare professionals can uncover meaningful insights, strengthen trust, and guide better product and workflow decisions.If you're working in healthcare, customer experience, product design, or digital transformation, this conversation is for you.Key Takeaways Why patients and clinicians should remain at the center of healthcare design How co-creation can become a strategic approach rather than a one-time exercise Why human-centered, standardized, and co-created solutions matter How real-time feedback can improve healthcare products and workflows How co-creation can build trust and support more meaningful innovation🎧 Tune in to discover how co-creation can help us navigate healthcare transformation together and design solutions around the people who use them.
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