From Vinyl to AI: What the Music Industry Teaches Business About Disruption

Few industries have survived as many waves of disruption as music—from vinyl and MTV to streaming, AI, and now virtual artists. The performers who endure do more than react: they anticipate the next curve, reinvent without losing their identity, and keep experimenting before a crisis forces them to change.  In this episode of C-Suite Perspectives, Sara Murray, Managing Director, International at The Conference Board, is joined by Peter Corijn, Founder and CEO of VUCASTAR Consulting, Senior Fellow at The Conference Board, author, and recording artist under the name Paul Numi, to explore what business leaders can learn from the music industry about disruption and reinvention.  Together, they examine seven strategies for responding to a game changer; how artists including David Bowie, U2, Madonna, and Prince remained relevant; and why curiosity, resilience, diverse teams, and continuous experimentation underpin lasting success. They also discuss how leaders can innovate without abandoning their core identity, which capabilities organizations should develop before the next crisis, and whether generative AI can replicate the creativity and emotional experience that remain distinctly human.  More from The Conference Board:  Beyond AI Pilots: Building Future-Ready Companies  <li class="OutlineElement Ltr SCXW18920487 BCX0" role="listitem" aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props= "{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-a