She raised £6.5mn then everything changed - Sharmadean Reid MBE | Part 2

In the second part of our interview with Sharmadean Reid MBE, we chart the rise and fall of beauty tech platform Beautystack, what it really takes to secure venture capital investment, and the launch of her latest venture – luxury bathing brand 39BC. Reid tells Sir Richard Harpin how she "collects people" and turns her network into her greatest business asset, why she swears by a paid business coach, and what she wishes she'd done differently at Beautystack. She also makes the case for storytelling as the single most important skill any entrepreneur can have — and explains why failing to document your playbook could be the most expensive mistake you ever make.Subscribe to the Business Leader Podcast for weekly entrepreneur stories from founders and CEOs who’ve built and scaled great businesses. Join the Business Leader community for coaching, peer to peer forums and exclusive learning events. Sign up to our free weekly newsletter at businessleader.co.uk/newsletters.Business Leader is a membership community for ambitious CEOs and founders of mid-sized UK companies, designed to help them grow with purpose through strategic support, peer-to-peer learning, expert coaching, and high-impact events. Sign up for our Business Leader newsletter here. Hosted on Acast. See acast.com/privacy for more information.