To Save Barbie, They Had to Change Her

Barbie sales were plummeting. A new leader had a vision: The doll needed to be “a reflection of our times.” But how do you make something more modern? In this episode, we learn how Barbie took some big risks — and then take a trip through toy history, to discover just how much our toys say about ourselves. The “Build For Tomorrow” book is almost here! Grab your copy at www.jasonfeifer.com/book Get in touch! Newsletter: jasonfeifer.bulletin.com Website: jasonfeifer.com Instagram: @heyfeifer Twitter: @heyfeifer mfmpod.com Indeed.com/ARCHIVE Jordanharbinger.com/subscribe Learn more about your ad choices. Visit podcastchoices.com/adchoices