What Comes After a $275 Million Brand? Drybar Founder Alli Webb on Messy

What do you do after building one of the most iconic beauty brands in the world? If you're Alli Webb, you start over. In this episode, Cris Gordon sits down with the founder of Drybar and Messy to unpack what really changed between building a $275 million business and launching a brand in today's creator-first world. They discuss why authenticity is becoming every brand's biggest advantage, what founders get wrong about building community, the lessons Alli carried from Drybar (and the ones sh...