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Book Marketing Simplified: Daily Summaries Delivered
by Jenn Hanson-dePaula
Marketing consultant Jenn Hanson-dePaula sits down with her partner, Marcus to chat about marketing strategies and processes that can help authors connect with their readers and sell more books. Save time with marketing and spend more time writing!
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- 4 weeks ago9 min
What to Do When Your Book Launch Didn't Go the Way You Planned
If your book launch didn't go the way you planned and you've been quietly wondering what that means for your book's future, this episode is specifically for you. Jenn breaks down the three most common reasons launches underperform (none of which are the book itself), the four-step recovery framework that turns a disappointing launch into consistent long-term sales, and the most important mindset shift for any author on the other side of a launch that didn't land. Your launch was a moment. Your book's story isn't over.LinksFREE Book Marketing BlueprintThe 90-Day Book Sales SystemDone-WITH-You Services:Social Growth SessionsNext Level Marketing Sessions
- Jun 16, 202610 min
Why Your Email List Isn't Growing Your Book Sales (and the Fix That Actually Works)
If you have an email list you've been ignoring because it feels too small to matter, or you've been sending newsletters that feel good but aren't selling books, this episode is going to change how you think about email entirely. Jenn breaks down why social media and email are not doing the same job, the three most common reasons email lists stop growing, and why a list of 340 people can outsell a social media following of 2,000 when you know what to say. Plus the simple three-email rotation that turns a relationship list into a sales channel.LinksFREE Book Marketing BlueprintThe 90-Day Book Sales SystemDone-WITH-You Services:Social Growth SessionsNext Level Marketing Sessions
- Jun 9, 20269 min
Book Marketing for the Author Who Has More Than One Book
If you have more than one book out and you've been treating each one as a separate marketing project, this episode is going to change how you think about your entire author platform. Jenn breaks down why multi-book marketing requires a completely different strategy than single-book marketing, what fiction and nonfiction authors each need to do differently, and the one shift that gets your backlist working for you instead of quietly fading in the background. If your books aren't selling together the way they should, this is why.LINKSFREE Book Marketing BlueprintThe 90-Day Book Sales SystemDone-WITH-You Services:Social Growth SessionsNext Level Marketing Sessions
- Jun 2, 20269 min
Why Your Book Sales Plateau (and How to Fix It)
You're showing up. You're posting consistently. You've made sales. And your numbers haven't moved in months. In this episode, Jenn breaks down exactly why the book marketing plateau happens, how to diagnose which type you're dealing with, and the three specific shifts that break through it. This one is for the author who is already doing the work and needs the strategy underneath it to finally catch up.LINKSFREE Book Marketing BlueprintThe 90-Day Book Sales SystemDone-WITH-You Services:Social Growth SessionsNext Level Marketing Sessions
- May 26, 20267 min
Book Marketing for the Author Who's Already Tried Everything (and Spent Money Proving It)
If you've paid for book marketing help before, did the work, and still didn't see results. Your skepticism is valid, and this episode is going to honor that. Jenn breaks down the three real reasons book marketing programs don't work for most authors, what's actually missing when tactics don't land, and what needs to be in place before any strategy can do its job. No overselling, no shortcuts, just an honest conversation about what's different when marketing is built on the right foundation.LinksThe 90-Day Book Sales SystemDone-WITH-You Services:Social Growth SessionsNext Level Marketing SessionsWatch the video on YouTube
- May 19, 20266 min
Book Marketing for the Author Who Is Already Doing Too Much
This episode is for the author who is already showing up, already trying, and still not seeing her marketing move the needle. Because the problem isn't the effort. It's where the effort is going. Jenn breaks down why most authors aren't losing time to marketing. They're losing it to the chaos around marketing. And what actually changes when you have a clear system underneath everything you create. If you've been telling yourself you'll get serious about this when things slow down, this one is worth your time right now.LinksBook Marketing Blueprint FREE downloadThe 90-Day Book Sales System
- May 12, 20268 min
Book Marketing for the Author Who Writes for a Very Specific Reader
If you write in a niche genre and you've been told (or have started to believe) that your book is just too specific to market effectively, this episode is for you. Jenn breaks down why niche isn't the obstacle it feels like, why generic book marketing advice fails specific authors, and what a marketing strategy actually looks like when you write for a very particular reader. Whether you write in a niche genre, across multiple genres, or for a deeply specific audience, this one will change how you think about finding your readers.LinksThe 90-Day Book Sales System includes the New Author Marketing Playbook, built specifically for pre-published authors who want a real plan before their book comes out.Social Growth Sessions
- May 5, 20265 min
How an Author With 800 Followers Outsells One With 8,000
Three years ago, Jenn watched an author with 8,000 engaged Instagram followers sell zero copies of her book, and the reason had nothing to do with her platform or her content quality. In this episode, she shares what was actually missing, and contrasts it with a second author who had fewer than 1,000 followers and was outselling authors with ten times her audience. If you've been showing up, building an audience, and still not selling, this episode is going to name exactly what's getting in the way.LINKS90-Day Book Sales SystemDone-WITH-You Sessions
About Book Marketing Simplified
Marketing consultant Jenn Hanson-dePaula sits down with her partner, Marcus to chat about marketing strategies and processes that can help authors connect with their readers and sell more books. Save time with marketing and spend more time writing!
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