BLISTER Podcast

It’s Official: Freeride Skiing & Snowboarding are Going to the Olympics

July 13, 2026·55 min
Episode Description from the Publisher

It’s official: freeride skiing and snowboarding are becoming Olympic events. So Jonathan talks with Freeride World Tour co-founder & CEO, Nico Hale-Woods, about the process; the opportunities it represents for freeride athletes; and some of the potential risks and challenges. There are certainly a lot of strong opinions about freeride becoming an Olympic event, and today’s conversation will provide you with the backstory and context to inform your own.  Note: We Want to Hear From You!We’d love for you to share with us the stories or topics you’d like us to cover next month on Reviewing the News; ask your most pressing mountain town advice questions, or offer your hot takes for us to rate. Email us at: info@blisterreview.com RELATED LINKS: Get Yourself Covered: BLISTER+Order our 26/27 Winter Buyer’s GuideEnter Our Free Weekly Gear GiveawaysTOPICS & TIMES:Shoutout to BLISTER+ Members (0:00)Freeride Goes to the Olympics (2:45)Nico's Journey and Background (3:41)The Evolution of Freeride (26:22)ONESKIN (31:28)Concerns & Opportunities in Olympic Inclusion (43:32)The Future of Free Ride Comps (46:51)CHECK OUT OUR OTHER PODCASTS:Blister CinematicCRAFTEDBikes & Big IdeasGEAR:30 Hosted on Acast. See acast.com/privacy for more information.

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