Starting a Design Studio - What's it Really Like? | WILDFLOWER Founders Cara & Robyn

Cara Stizza and Robyn Levin run Wildflower, a Melbourne studio that owns the furniture side of a project. Selection, procurement, coordination, everything down to the cutlery in the drawers. Cara built and grew an interior design practice before this. Robyn spent years inside one of Australia's leading furniture brands. Together they sit between the creative eye and the part where it all has to get built, on budget, and hold up.This one's about the business of design. How they cut about a third out of a build-to-rent budget without gutting the design. Why furniture gets wedged in early, before it turns into an afterthought. What they look for when they hire for a job that's half taste, half operations. And what stays human when AI can knock out a mood board in seconds.