How AI Is Transforming The Communications Industry: Lessons From Inside The Agency

AI is changing communications and marketing faster than most organizations can keep up. In this in-depth conversation, I’m joined by Ephraim Cohen, Global Head of Data and Digital at FleischmanHillard, to explore how leading agencies are actually using AI in real workflows, not as experiments, but as everyday tools that improve strategy, creativity, and decision making. 🤖📊 We cover: ✅ How AI is reshaping campaign planning from audience insight to execution ✅ The rise of synthetic audiences ...