B2B with Ross and Bella

EP10: Founding a Music Festival: Behind the Scenes with the Creators of We Belong Here

March 10, 2025·58 min
Episode Description from the Publisher

We sat down with Charles Hochfelder and Justin Dauman, the minds behind Miami’s own We Belong Here festival, to talk about how they turned an idea into a movement.We Belong Here is a boutique festival taking place in unique/scenic locations with a focus on room to dance, comfortable amenities, and community. From their first meeting to the game-changing marketing that’s fueling their growth, we dive into the story behind a festival that’s all about connection, curated experiences, and a lineup built with intention.They break down how they built a community-driven brand from the ground up, cutting through the noise of a crowded industry by turning their frustrations with the scene into real change.If you’re a festival junkie or just love a good story about chasing a vision, this one's for you. Tap in! 🎧🔥

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