Self-Publishing vs. Traditional: Janyre Tromp's Real-World Experience with Both (and Clear Favorite)Release Date: December 17, 2025Award-winning author and editor Janyre Tromp joins us for an in-depth exploration of her deep publishing experience. She’s seen it from all angles, as an editor in traditional publishing houses, and as an author who has seen the pros and cons of both traditional and self-publishing. Janyre breaks down the definitions, differences, and decision-making process for authors as they consider the publishing path that’s right for them.In this wide-ranging discussion, you'll learn:Clear definitions of vanity press, hybrid publishing, self-publishing, and traditional publishingWhy Janyre decided to try self-publishing (indie publishing) after undeniable success as a traditionally published authorHow she leverages her marketing background for maximum salesWhen to choose traditional publishing vs. self-publishing vs. other optionsThe financial realities and potential of each publishing pathWhich path has become her favorite (and why)This interview is perfect for aspiring authors, seasoned writers considering a change, or anyone curious about how things are changing…and how we can make an informed decision.⌚️Timestamped Notes00:00 Multitasking Editor Embraces Indie05:13 Publishing Access vs Readers08:37 Indie Publishing Workflow Explained12:45 Indie Publishing Services Evolve13:37 Building Your Self-Publishing Team19:21 Nonfiction Marketing Strategies22:35 Self-Publishing: Learn or Delegate23:29 Indie Authors as a Business28:43 Effective Nonfiction Self-Publishing Tips31:05 Publishing Requires Patience and Marketing34:48 Indie Influence on Traditional Publishing38:44 Hybrid Author vs Publisher41:07 Navigating Publishing Rights & Royalties45:39 Hiring Reputable Publishing Services46:56 Vetting Publishers for Success52:45 Benefits of Audiobooks for Readers53:52 The Enduring Power of Books57:51 Craft Your Book's Big IdeaResources & Links:Free 3-Day Challenge: Craft Your Book’s Big Idea: annkroeker.com/3dayPrevious interview with Janyre about target audience: Start with Your Ideal Audience
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