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AI Explored: Daily Summaries Delivered
by Michael Stelzner, Social Media Examiner—AI marketing
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 5 days ago46 min
How to Think Like a Filmmaker: AI Video With Seedance
Want a repeatable workflow for turning a simple concept into polished AI video content using tools like Seedance? I interview Ross Symons to discover a step-by-step process for producing professional-quality AI video, from developing a concept and building key visuals to generating clips with Seedance and assembling them into a finished piece.Why AI Video Quality Depends on How Well Creators Communicate With ModelsDevelop the Concept Behind the AI VideoBuild Key Visuals Using the Subject, Environment, and Character FrameworkBuild an AI Video Storyboard Using KeyframesGenerate Video With Seedance and Assemble the Final PieceGuest: Ross Symons | Show Notes: socialmediaexaminer.com/a123Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- 1 weeks ago45 min
How to Get AI to Recommend Your Business
Wondering how to optimize your website so AI systems treat your business and content as a trusted source? I interview Liron Segev to learn how to create content that gets recommended by AI tools like ChatGPT, Claude, and Perplexity.Why Your Business Needs Content for Humans and AIHow to Lay the Foundation of AI Visibility With Your Website and Newsletter ContentHow to Develop Content That AI Cites and RecommendsHow to Build an AI Content Strategy for Getting Recommended by AIThe Technical Setup for Getting Recommended by AIGuest: Liron Segev | Show Notes: socialmediaexaminer.com/a122Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- 2 weeks ago41 min
How to Use AI to Dramatically Improve Your Quality
Want to improve AI output quality so your content, reports, and deliverables don't read like everyone else's? I interview Austin Marchese to discover how to build AI personas and feedback loops that improve the quality of your deliverables before anyone else sees them.Setting Up the Feedback System With Projects, Skills, and a Knowledge BaseBuilding Your AI Customer Persona From Real DataCreating an Internal AI Focus Group With Multiple AI Customer PersonasTesting the Feedback Loop Until It Matches RealityGuest: Austin Marchese | Show Notes: socialmediaexaminer.com/a121Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- 3 weeks ago46 min
How to Build AI Employees to Get Work Off Your Plate
Wondering how to train AI to match your standards and schedule it to work autonomously? I interview Callan Faulkner to learn how to build, train, and schedule AI employees that take manual work off your plate and free you and your team to focus on strategy and creativityThree Foundational Concepts for AI EmployeesHow to Chat With AI to Build an AI Employee From Scratch Turn Your Chat Into a Reusable Claude Skill to Create Your AI EmployeeHow to Train and Text AI Employees to Give You A-Plus OutputScheduling AI Employees to Run Autonomously With Claude Co-WorkGuest: Callan Faulkner | Show Notes: socialmediaexaminer.com/a120Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- Aug 18, 202647 min
Building an AI Creative Director: From Ideas to Finished Content With Claude
Want to build an AI-powered system in Claude that drafts threads, newsletters, video scripts, and carousels from a single source? I interview Nicky Saunders to discover how to build an AI creative director using Claude that transforms voice journaling into multiple forms of content that match your voice and style.Establishing Your Creative Vision and Style Before Building an AI Content SystemBuilding Two Foundational Skills: The Brand Voice Skill and Social Media Style SkillUsing the DraftLoop Content Workflow to Go From Voice Journal to Multi-Platform PostsGuest: Nicky Saunders | Show Notes: socialmediaexaminer.com/a119Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- Aug 11, 202647 min
Why Your AI Images Look Like Everyone Else's (and How to Fix It)
Wondering how to create AI visuals that don’t look like everyone else’s? I interview Lauren deVane to discover a seven-pillar prompt framework for creating original AI images in Magnific with ChatGPT.What’s changed with AI-Generated Image ToolsB2C and B2B Use Cases for AI-Generated ImagesHow to Create Professional AI-Generated Images: The 7-Pillar Prompt FrameworkHow to Use Magnific to Create Professional AI-Generated Images With Multiple ToolsGuest: Lauren deVane | Show Notes: socialmediaexaminer.com/a118Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- Aug 4, 202651 min
How to Build AI Automations With Claude Cowork
Wondering how to start building real automations for your business? I interview Isar Meitis to learn how to use Claude Cowork to plan, build, and deploy AI automations.Claude Chat vs. Claude Code vs. Claude CoworkWhen Should You Switch to Claude Cowork?3 Things You Need to Shift from Human Orchestration of AI to Agentic AI AutomationHow to Write Product Requirements Documents with ClaudeBuilding a Minimum Viable Product Development PlanConnecting Claude to Your Tech Stack: Folder Permissions & ConnectorsUsing Claude via the Chrome Browser & Mobile AppGuest: Isar Meitis | Show Notes: socialmediaexaminer.com/a117Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
- Jul 28, 202642 min
How Open-Weight AI Models Could Save Your Business Thousands
Curious whether there's a way to run capable AI models without paying premium subscription fees every month? I interview Chris Penn to learn about open-weight AI models that cut your AI costs while maintaining privacy and capability.What Open-Weight Models Are and Why They MatterFour Core Benefits of Using Open-Weight ModelsPractical Use Cases for Open-Weight Models in BusinessThe Hardware and Software You Need to Run Open-Weight Models LocallyHow to Choose the Right Open-Weight ModelHow to Get Started With Open-Weight ModelsGuest: Chris Penn | Show Notes: socialmediaexaminer.com/a116Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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About AI Explored
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.
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